Eva Goicochea

Founder & CEO


A former legislative aide and early in startups, Éva Goicochea is the founder of maude, an inclusive modern sexual wellness company that launched in 2018. To-date, she's one of only 10 Latinas to raise over $10 million ($13M) and was voted Entrepreneur's 2019 100 Most Powerful Women, Inc's Female Founders 100, one of Vogue Business' 2023 100 Innovators, and received the Beacon Award for Entrepreneur of the Year from Beauty Independent.